Friday through Sunday, May 22–24, the Cow Palace hosts FoodieLand Night Market, the outdoor food-vendor event that takes over the arena's parking lot and surrounding grounds each year. Hours run roughly 4–11pm Friday, noon–11pm Saturday, and noon–10pm Sunday; confirm the exact schedule at foodielandnightmarket.com before you go. Tickets are tiered by day and time slot — general admission typically runs $15–20 per adult, with kids under a certain age free. The venue is at 2600 Geneva Ave in Daly City, technically just outside SF city limits. Nearest BART is Balboa Park station, about a 15-minute walk or a short rideshare.

FoodieLand runs a rotating vendor lineup rather than the same fixed stalls every night, which means Saturday afternoon and Sunday morning tend to draw the widest selection before popular spots sell out. Expect 100-plus vendors covering Filipino, Vietnamese, Thai, Mexican, and fusion formats alongside dessert and drink-focused booths. The 2026 edition is adding a dedicated craft beverage section, which is new.

Practical note: the Cow Palace lot fills fast on Saturday evenings; arriving before 5pm or taking BART eliminates the parking decision entirely. Bring a bag — portions are meant for sampling multiples, not single-plate meals, and the layout rewards walking the whole floor before committing.

If you've got two hours: do one full loop without buying anything, pick three vendors, eat in that order. The dessert lines are longest at 7–9pm — hit those first or last.