Look, we don't usually cover boy band dining habits at The Dissent. But when one of the biggest musical acts on the planet rolls into the Bay Area and skips the Michelin-starred spots in favor of a local pizza joint, that's worth a nod.

BTS — the South Korean megagroup whose fanbase could probably swing a municipal election if they tried — was spotted at a Bay Area pizza spot ahead of their sold-out concerts at Stanford. Details on exactly which pizzeria scored the celebrity visit are circulating among fans, and if history is any guide, the place is about to experience a sudden and overwhelming surge in foot traffic from the ARMY (that's the BTS fandom, for the uninitiated).

Say what you will about K-pop culture, but there's something refreshingly free-market about the BTS effect. No government grant needed. No tourism board campaign. One Instagram post from a member, and a small business gets more publicity than a Super Bowl ad — for free. That's the kind of economic stimulus we can actually get behind.

The Stanford concerts themselves are another testament to what happens when you let markets work. Sold-out shows mean local hotels, restaurants, rideshares, and small businesses across the Peninsula are all cashing in. No taxpayer-funded stadium subsidies required — just genuine demand meeting supply.

Of course, the traffic situation around Stanford is going to be an absolute nightmare, and we sincerely hope the local infrastructure can handle tens of thousands of devoted fans descending on Palo Alto. If you're commuting through the area, plan accordingly — or just accept your fate and queue up some BTS on Spotify while you sit in gridlock.

To whatever pizza shop just hit the K-pop lottery: congratulations. You've just earned the most loyal customer base on Earth. Don't run out of dough.